It doesn't necessarily have to be colorful and bright. Your client may only want the punchline in the design. So, it's advisable to communicate with your client and understand their requirements first. They may ask you to create both a black and a white logo. Don't rush. Get to know the needs.

Stock graphics are not allowed for your logo. Stock graphics can be found easily and server pro can look great. However, copyright issues could arise. At worst, you could have multiple businesses using the same logo.

Your logo does not necessarily have to be complicated or a portrait-in-miniature of your company. You can instantly recognize logos that are successful. You will notice that they are all simple designs, like the Mercedes Star, the Macintosh Apple and of course the Nike Swoosh. Although none of these logos represent the actual business of a company, you will know who they represent.

Let's begin with logo design Contests. These contests are a hot topic these days. But those who go to these sites to get their logo design done don't realize the potential damage to their business image. Let's suppose you have 2 dozen designers who are willing to design a logo. How do you know which one of them is an actual designer and which one is just a hobbyist? How will you know that those designers won't copy a design and send it to you? How will you know that they will send you a plagiarism free design? Well, there is no way to determine all that.

This is a tricky part, but talented logo artists shouldn't have any trouble. Instead of downloading fonts or using custom fonts, it is best to create new fonts so that the logo isn't easily copied.

Color-themed. With regards to colors, the general rule when having a custom logo design is to use as little colors as possible. There are exceptions, but it is best to stick with the general rule. You also have to take into account the overall design of your website. Is it possible for the colors in your new logo to blend into the design? Do you have a white or black site background? This is because the logo's color must be consistent with the overall theme, design, and layout of the website where it will appear.

There are three main styles of logo: logotype, woodmark, or abstract mark. For best results and flexibility, I would recommend combining these styles with logotype. This is because without text, it would be difficult identifying corporate identities for new companies.