Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas to designer clothes at one of the UK's top department stores. Expect to find brands like Reformation, Rixo and Ganni along with homeware, beauty tech, and much many more.

ASOS offers over 850 brands across petite, tall, and curve styles. Oh Polly, a favourite of celebrities, has two-piece dresses and body-con sets. Nasty Gal, a well-known brand, focuses on vintage-inspired styles. The fast-fashion giant BooHoo offers a selection of affordable womenswear.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was created with fashion-conscious shoppers in their twenties in mind. The company raised money to start its business by selling low-cost replicas of famous fashions such as those worn by Kate Moss and Sienna Miller. After a few years, Nick Robertson and Susanne Clare decided to concentrate on clothing because it would provide the highest returns.

The ASOS website has a variety of products and sizes, including maternity clothes plus-size clothes, accessories such as stationary and shoes. It also offers a variety of trend guides and #AsSeenOnMe posts to give inspiration. Customers can also create private boards and add items to their wish lists.

The mobile app of ASOS offers an effortless shopping experience with saved items sync and a quick checkout. The app displays information about stock to avoid disappointment when an item is out of availability. This is an excellent illustration of how retailers can use the power of e-commerce to improve customer engagement and increase loyalty.

George at ASDA

Established in 1989, George is Asda's fashion label that sells clothing for men, women and children. George offers a variety of clothing that is priced affordably and ethically made. Customers can buy clothing online, in over 500 Asda stores, and on the George Website.

The new collection taps into the 'quiet luxury' trend, with pieces crafted from cotton, silk, and linen blends. The collection features slouchy suits and ribbed knit separates and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt and go up to 77 pounds for full suits.

ASDA George, a fast fashion retailer, creates new store plans and Durable Compression Sack directives "generally once every six weeks". Visual Retailing's Antivirus Protection Software, Vimeo.com, for retail planning is employed by the company to modernize its planning process and make it future-proof. It is now able to send visual merchandising designs and briefs with unbeatable speed, efficiency, and simplicity. The company also makes use of StyleShoots all-in-one photography machines, that instantly remove garments from their backgrounds and can be transferred into the Visual Retailing system for instant use in VM layouts. This aids in enhancing the merchandising efficiency and ensure that all of its stores receive the identical information.

Debenhams

Debenhams is one of the most storied UK department store chains, has an array of clothing and other products. It has a broad selection of brands, and there are regular sales and discounts. Additionally, the company offers a variety of options to help customers find what they're searching for.

The retailer started in London in 1778 as a drapers' shop. In the past, it has expanded into a huge chain of department stores with an international presence. It is a top retailer of fashion, known for its exclusive designer brands and clothing. It has a large online presence.

Debenhams continues to run its online business despite some stores closing during the COVID-19 Pandemic. Boohoo Group purchased the company's websites and brand for a sum of PS55 million. The acquisition highlights the increasing power shift away from brick-and mortar retailers to their more agile online counterparts. This trend is likely to continue as the number of shoppers is declining in physical stores.

Topshop

Topshop is a fashion retailer that sells women's and men's clothes, as well as accessories. It offers a variety of collections, including Collections and Boutique. The company also offers stylist services that suggest clothes based on the persona of the customer. This is a great option for indecisive people or fashion beginners.

In the past, a visit to the London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes, with the flagship store's cavernous interior full of clothes, shoes and makeup to peruse as you navigated its escalators mirrored to the beat of pounding house music. The business's fortunes changed for worse and now it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo may be heading towards collapse (Yahoo Finance, 2012).

What was the thing that saved Topshop in the past was its unique selling point that it was the closest high-street shopper could get to catwalk fashion however, this was the thing that ultimately ended it. When Asos and Boohoo began offering the same fashions at a lower cost, customers quit visiting the stores in a flurry.

Missguided

Missguided, a British-based fashion website, sells fashionable pieces that are inspired by the style of celebrities. Its website is feminine with an all-white and pink theme. It also features different female models and clothes on its website. The site provides free next-day delivery and a student discount for customers.

The site is geared toward those aged 16-34 and offers an extensive selection of products. The brand is a rival of Boohoo the fashion retailer that sells trendy clothes for the same market. The website is adorned with bold headings and features images of clothing items. Boohoo lets users subscribe to their newsletter and receive updates about new products.

Nitin Pasi founded Missguided in 2000. He described the aesthetic as "Kardashianesque". In 2022, Missguided went into administration, and owed millions to its suppliers. However, the company was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in over 100 countries. Its own brand of fashion clothing is designed and sourced mostly from the United Kingdom. The company also has other brands, like Pretty Little Thing and Miss Pap.

The brand's business model is based on a model that maximizes profits by catering to a younger audience that craves new and on-trend clothing at a low price. This market segment, comprised of those who are less than 30 years old, represents an enormous market segment in the world.

Boohoo's employees enjoy a variety of benefits, including competitive bonus schemes and long-term financial security with pension plans. The company focuses on employee health through gyms on-site, free healthcare cash plans, and mental health Breathable Back Support Extra Large. The company is renowned for its dedication to size-inclusivity. It offers detailed size charts for clothing to help shoppers find the right size.

Amazon

As the world's largest online store, Amazon's UK branch offers a vast range of clothes, shoes and accessories. You can also buy groceries, household items and tools for DIY. The site also has an extensive selection of international brands and products.

Other online stores worth a look include river island for trendy pieces inspired by catwalks and the fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that appear a lot more expensive than they are and Lavish Alice which is a must-visit for designer inspired styles that are great for both dressed up or casual days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the site's looks.

John Lewis, a department chain of stores, is a must visit for fashion lovers. Their range includes modern electronics and cosmetics. They also stock a wide range of household items, such as unique tea caddies.