Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer fashion at one of the UK's leading department stores. Shop for brands such as Reformation, Rixo, and Ganni, along with beauty tech, homewares, and more.

ASOS offers over 850 brands across petite tall, tall, and curvaceous collections. The most popular among the influencers Oh Polly offers two-piece sets and body-con dresses while cult-favourite Nasty Gal focuses on vintage-inspired styles. BooHoo the fast-fashion juggernaut offers womenswear at a reasonable price.

ASOS

Founded in 2000, ASOS (which stands for As Seen On Screen) was designed with fashionable customers in their 20s in mind. The company initially sought to raise startup funds by selling cheap replicas of the clothes worn by celebrities such as Sienna Miller and Kate Moss. After a few years, Nick Robertson and Susanne Clare decided to focus solely on clothing because it would yield the best returns.

The ASOS website offers a wide range of products and sizes, including maternity clothes and accessories, plus-size clothing including stationary and shoes. It also offers a variety of style guides and #AsSeenOnMe posts to inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers an uncluttered shopping experience that includes the synchronization of your saved items and precision knife sharpening quick checkout. The app also displays inventory information, which can help to avoid disappointment when items are out of availability. This feature is an excellent example of how retailers can use e-commerce to increase customer engagement and build loyalty.

George at ASDA

The brand was established in 1989. George is the Asda's grocery fashion label that sells clothes for women, men, and kids. The brand offers a variety of affordable and ethically-sourced clothing. Customers can shop on the internet, in over 500 Asda stores, as well as on the George website.

The new collection taps into the 'quiet luxury' trend, featuring pieces made from silk, cotton and linen blends. The collection features slouchy suits and ribbed knit separates and printed co-ords. Prices start at 12 pounds (for an 100% Supima Cotton T-shirt) and can go up to 77 pounds (for full suits).

ASDA George, a fast fashion retailer, designs new store plans and guidelines "generally every six weeks". Visual Retailing's retail-planning software is used by the company to modernise its planning process and make it future-proof. This enables it to provide briefs and visual layouts of merchandising with incredible speed, simplicity, and efficiency. StyleShoots is a multi-purpose photography machine, takes garments off the background and then uploads them into Visual Retailing for immediate use in VM Layouts. This improves merchandising consistency and ensures that all stores get the identical information.

Debenhams

Debenhams is one of the UK’s oldest department store chains offers a variety of clothing and other products. It also features a great range of brands and offers regular sales and discounts. Additionally, the company offers various options to help customers find what they're looking for.

The store was founded in London in 1778 as a drapers' store. In the following years, it expanded into a huge department store chain with a global presence. It is a renowned fashion retailer that is known for its exclusive brands and designer clothes. It also has a large online presence.

While a few Debenhams stores have closed due to the COVID-19 pandemic, the company continues to operate online. Boohoo Group purchased the company's website and brand for the sum of P55 million. The deal highlights the increasing power shift from retailers burdened by brick-and-mortar investment to their more agile online counterparts. This trend is expected to continue as physical store sales continue to fall.

Topshop

Topshop is a retailer of fashion that sells men's and women's clothing as well as accessories. It has a variety of lines that include Collections and Boutique. The company also offers a styling service which will suggest clothes based on the individual's style. This is a great feature for people who are unsure or beginners.

In the past, a trip to the London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes, with the flagship store's cavernous interior full of clothes, shoes and makeup to discover as you walked its labyrinth of mirrored escalators to the beat of pounding house music. However, the company's fortunes have taken a turn towards the downwards, and now it looks like the whole Arcadia group comprising Topshop, Dorothy Perkins and Boohoo is in danger of going under (Yahoo Finance 2012).

The unique selling point of Topshop was that it was the closest that a high-street customer could be to catwalk style. But this is what killed it. Asos and Boohoo began to offer the same styles that were trending at a lower cost. Shops were shut down by the thousands.

Missguided

Missguided, a UK-based fashion website, sells stylish pieces that are inspired by the style of celebrities. Its website is feminine in theme with pink and white. On its website, it offers a variety of models and items for women. Customers can avail free next-day delivery and a discount for students on the website.

The site offers a broad selection of products and is targeted towards 16-34 year olds. The brand is a rival of Boohoo, a retailer of fashion that also sells trendy clothing to the same audience. The site has bold headings with pictures of clothing. Boohoo lets users subscribe to their newsletter and receive email updates regarding new products.

Nitin Pasi was the founder of the company, describing the style as "Kardashianesque". In 2022, Missguided went into administration, with millions of dollars owed to its suppliers. However, the company was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online fast-fashion retailer based in Manchester. It has customers in over 100 countries. Its own brand of fashion clothes is designed and made mostly from the United Kingdom. In addition to its own label the company also carries brands such as Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is built on maximising profits through selling to young people looking for trendy and new clothes at a low cost. This market segment, which is comprised of those who are less than 30 years old, represents an enormous market segment in the world.

Boohoo's employees are offered a range of perks that include competitive bonus programs and long-term financial security with pension plans. Boohoo also focuses on employee health with gyms in the workplace as well as free healthcare cash plans and mental health services. The company is well-known for its commitment to ensuring that sizes are inclusive. It offers comprehensive size charts for clothing to help shoppers find the right size.

Amazon

As the world's largest online retailer Amazon's UK branch offers a vast range of clothes, shoes and other accessories. You can also purchase groceries, household goods and tools for DIY. The site also offers an extensive selection of international brands and products.

Visit River Island for stylish pieces inspired by the style of celebrities and Equi-Star 6.5 Paddock Boots (look at these guys) the catwalk, soft grey shag rug Mango for affordable but fashionable Spanish clothes and Lavish Alison for couture inspired styles. These are perfect for dressing up or down. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the site's looks.

Department chain store John Lewis is another must-visit for those who love fashion, considering that their collections span every major category, including cosmetics and cutting edge electricals. They also have a wide assortment of household items, including unique tea caddies.