Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one the leading department stores in the United Kingdom. Expect to find brands like Reformation, Rixo and Ganni along with homeware, beauty technology and more.

ASOS offers 850+ brands in petite, tall and curvaceous ranges. Oh Polly, a favourite of celebs, offers two-piece dresses and body-con sets. Nasty Gal, a well-known brand, focuses on vintage inspired styles. BooHoo, the fast-fashion giant, provides affordable womenswear.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was designed with fashion-conscious customers in their 20s in mind. The company initially sought to raise startup funds through the sale of cheap replicas of the clothes worn by celebrities such as Sienna Miller and Kate Moss. But, after a few years, the founders Nick Robertson and Susanne Clarke decided to concentrate solely on clothing as they could earn the highest returns.

The ASOS website offers a broad variety of sizes and items including maternity and extra size clothes accessories, shoes and Vimeo.com stationary. It also offers a variety of trend guides and #AsSeenOnMe content to inspire. Customers can also add items to their wish list and create private boards to store their favourites.

The mobile app of ASOS offers a seamless shopping experience, with saved items synchronized and a quick checkout. The app also shows inventory information, which can help keep customers from disappointment when items are out of stock. This is a great illustration of how retailers can use e-commerce to increase customer engagement and build loyalty.

George at ASDA

George, Asda's fashion brand was established in 1989. It provides clothes for women, men and children. The brand offers a range of clothing that is affordable and ethically procured. Customers can shop online, at more than 500 Asda stores, and also on the George website.

The collection is inspired by the 'quiet luxe' trend and features pieces made from cotton, linen, and silk blends. The line features slouchy suiting and ribbed knit separates and printed co-ords. Prices start at 12 pounds (for an 100 percent Supima Cotton T-shirt) and increase to about 77 pounds (for complete suits).

As a fast-fashion store, ASDA George creates new store planograms and directives "generally every six weeks". Visual Retailing's retail planning software to modernize and ensure the future-proofing of its planning process. It can now create visual merchandising layouts and briefs with unprecedented speed, efficiency, and simplicity. The company also uses StyleShoots all-in-one photo machines which immediately remove clothing from their backgrounds and can be uploaded to the Visual Retailing system for instant use in VM layouts. This can help increase merchandising compliance and ensure that all of its stores have the same information.

Debenhams

Debenhams is one of the UK’s oldest department store chains offers a variety of clothing and other products. It has a broad selection of brands, and also regular sales and discounts. The company also provides a range of services to help its customers locate the products they're seeking.

The retailer began operations in 1778 as a draper's shop in London. In the past, it has grown into a huge chain of department stores with an international presence. It is a top retailer of fashion and is known for its exclusive designer brands and clothes. It has a large online presence.

Debenhams continues to run its online store despite stores closing during the COVID-19 Pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. This acquisition demonstrates the growing power shift away from brick and mortar retailers to more agile online counterparts. This trend is expected to continue as the number of customers decreases in physical stores.

Topshop

Topshop is an online fashion store. It sells clothing for men and women and accessories. It offers different collections like Collections, Boutique and Style. The company offers a styling service which will recommend clothes according to the individual's style. This is a great feature for fashion novices or people who are unsure.

The company's fortunes have changed towards the downwards, and Puppia Soft Harness now it looks like the entire Arcadia Group - which includes Dorothy Perkins, Topshop, and Boohoo could be on the verge of crashing (Yahoo Finance 2012). The company's fortunes took a turn to the negative and it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, and Boohoo could be headed towards collapse (Yahoo Finance 2012).

What saved Topshop in the past was its unique selling point as the closest shopper on the high street could get to catwalk fashion, but this was the thing that ultimately ended it. When Asos and Boohoo started offering the same trendy trends at a lower cost, customers stopped visiting the shops in droves.

Missguided

Missguided, a fashion-focused UK website, sells trendy pieces inspired by celebrity style. Its website has a feminine theme that features white and pink. It also showcases female models and clothing items on its site. Customers can get free next-day shipping and a discount for students on the site.

The site has a broad variety of merchandise and is targeted towards 16-34 year olds. The brand is a competitor of Boohoo which is a fashion retailer that also sells on-trend clothes for vimeo the same market. The site features bold headings that include images of clothing. Boohoo also lets users join their newsletter and receive emails about new products.

The company was founded by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions of dollars to its suppliers. However, the company was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Boohoo is an online retailer of fast fashions based in Manchester was established in 2006 by Mahmud Kane and Carol Kane. It has customers across more than 100 countries. Its own line of fashion clothes is designed and made mostly from the United Kingdom. In addition to its own label the company also sells brands such as Pretty Little Thing, Vimeo Nasty Gal, Miss Pap, and Coast.

The brand's business model is based on a model that maximizes profits by selling to a young demographic who are in search of trendy and new clothing at a bargain. This market segment, comprised of people who are under 30 years old, is an enormous market segment in the world.

Boohoo employees are able to enjoy a variety of benefits that include pension plans as well as bonus plans. The company focuses on employee health with gyms on-site and free health cash plans and mental assistance. The company is renowned for its dedication to ensuring that sizes are inclusive. It offers detailed size charts for Self-Rimming Kitchen Sink clothing sizes to assist shoppers in finding the right size.

Amazon

Amazon UK is the largest online store in the world. It offers a wide assortment of footwear, clothing and accessories. You can also buy groceries, household items and tools for DIY. The site has a variety of international brands and products.

Visit River Island for trendy pieces inspired by the style of celebrities and the catwalk, Mango for affordable but fashionable Spanish clothes, and Lavish Alison for couture-inspired designs. These are perfect to dress up or down. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the shop's designs.

John Lewis, a department store chain, is another must-see for fashion-conscious shoppers. Their collection includes modern electronics and cosmetics. They also have a broad assortment of household items, including unique tea caddies.