Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer clothes at one of the UK's leading department stores. Find brands like Reformation, Rixo, and Ganni as well as beauty tech, homewares, and much more.

ASOS offers over 850 brands in petite tall, tall, and curvaceous ranges. Oh Polly, a favourite of celebrities, has two-piece dresses and body-con set. Nasty Gal, a cult favourite brand focuses on vintage inspired styles. Fast-fashion behemoth BooHoo offers a range of affordable womenswear clothes.

ASOS

ASOS was founded in 2000, with the trendy shopper in their twenties as its target audience. The company initially raised funds through the sale of cheap replicas of the clothes worn by celebrities like Sienna Miller and Kate Moss. But, after a few years, founders Nick Robertson and Susanne Clarke decided to concentrate solely on clothing, as they could earn the highest profits.

The ASOS website offers a broad variety of sizes and items including maternity and plus size clothing, accessories, shoes, and stationary. It also features a range of trend guides and #AsSeenOnMe posts to inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers seamless shopping with the synchronization of your saved items and quick checkout. The app shows stock information to prevent disappointment if an item is out of inventory. This feature is an excellent example of how retailers can use online shopping to increase customer engagement and increase loyalty.

George at ASDA

George, the fashion brand of Asda, was founded in 1989. It offers clothing for men, woman, and children. The brand offers a range of clothes that are affordable and ethically sourced. Customers can shop on the internet, in more than 500 Asda shops, and on the George Website.

The new collection taps into the 'quiet luxury' style, with pieces made of silk, cotton, and linen blends. The line features slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt, and go up to 77 pounds for complete suits.

ASDA George, a fast fashion retailer, develops new store plans and directives "generally every six weeks". Visual Retailing's software for retail planning to modernize and enhance its planning process. This enables it to send briefs and merchandising layouts with unparalleled speed and efficiency. StyleShoots is a multi-purpose 14X27 Photo Frame machine, takes garments off the background and uploads them to Visual Retailing for immediate use in VM Layouts. This improves merchandising consistency and ensures that all stores are provided with the identical information.

Debenhams

Debenhams is one of the most storied UK department store chains offers an array of clothing and other products. It also has a large selection of brands and has regular sales and discounts. Additionally, the company offers a variety of options to help customers find what they're looking for.

The store was founded in London in 1778 as a drapers' store. In the following years, it has grown into a huge department store chain with a global presence. It is a major retailer of fashion, known for its exclusive designer brands and clothes. It also has a large online presence.

Debenhams has continued to operate its online store despite stores closing during the COVID-19 pandemic. Boohoo Group purchased the company's brand and websites for PS55million. The acquisition highlights the increasing power shift away from brick and Vimeo.com mortar retailers to their more agile online counterparts. This trend is expected to continue as physical store sales are expected to decrease.

Topshop

Topshop is an online fashion store. It sells clothing for both genders, as well as accessories. It offers different collections, including Collections, Boutique and Style. The company provides a styling service which will suggest clothing based on the persona of the customer. This is a great option for people who are unsure or novices.

The company's fortunes have taken a turn towards the downwards, and now it looks like the entire Arcadia Group - which includes Topshop, Dorothy Perkins, and Boohoo - could be on the verge of collapse (Yahoo Finance 2012). However the fortunes of the company have shifted to the negative and it now appears like the entire Arcadia group that includes Topshop, Dorothy Perkins and Boohoo may be on the verge of collapse (Yahoo Finance 2012).

Topshop's unique selling point was that it was the closest high-street customer could be to catwalk style. However, this was the reason it went under. When Asos and Boohoo began offering the same bang-on-trend trends at a lower price, shoppers stopped visiting the stores in a flurry.

Unintentionally

Missguided, a UK-based fashion website, sells fashionable pieces inspired by the fashion of celebrities. Its website is feminine with an all-white and pink theme. It also features different female models and clothes on its website. The site provides free next-day delivery as well as students can avail a discount for customers.

The site is geared toward 16-34 year-olds and has a large range of products. The brand is a part of Boohoo which is a fashion retailer that sells on-trend clothes for the same market. The site features bold headings with images of clothing. Boohoo also allows users to sign up for their newsletter and receive emails about new products.

Nitin Pasi founded the company in the year 2000, describing its style as "Kardashianesque". In 2022 Missguided was placed in administration, with millions of dollars owed to its suppliers. The business was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Boohoo, an online retailer of fashion-forward fashion based in Manchester was founded in 2006 by Mahmud Kane and Carol Kane. It has customers in more than 100 countries. The company's own fashion clothing line is designed and sourced mostly in the United Kingdom. The company also carries other brands, like Pretty Little Thing and Miss Pap.

The business model of the brand is based on maximising profits through selling to young people seeking fashionable and trendy clothes at a low cost. This market segment, which is made up of people under 30 years old, represents an enormous market segment in the world.

Boohoo's employees are offered a range of perks that include competitive bonus programs and long-term financial security through pension plans. The company also puts a lot of emphasis on employees' health and wellness by offering gyms on site, free healthcare cash plans, as well as mental health assistance. The company is also well-known for its commitment to size diversity, with detailed clothing size charts that allow shoppers to find the perfect fit.

Amazon

As the world's biggest online retailer, Amazon's UK branch has a huge selection of clothing, shoes and accessories. You can also buy items for your home, groceries and tools for DIY. The site has a variety of international brands and product.

Other e-commerce shops worth checking out include River Island for fashion-led pieces inspired by catwalks and celebrity style, Mango for affordable yet stylish Spanish clothes that appear much more expensive than they are as well as Lavish Alice which is a go to for couture inspired designs which are perfect for Pregymnastic Junior Bar dressed up or dressed down days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the website's fashions.

Department chain store John Lewis is another must-visit for fashion-conscious shoppers, given that their collections span all major categories including cosmetics and cutting edge electricals. They also have a wide range of household items including unique tea caddies.