Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one of the leading department stores in the United Kingdom. Expect to find brands such as Reformation, Rixo and Ganni along with homeware, beauty, tech and more.

ASOS offers 850+ brands in tall, petite and curvaceous ranges. Influencer favourite Oh Polly sells two-piece sets and body-con dress styles, while the cult-favourite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo is a fast-fashion giant offers affordable womenswear.

ASOS

Founded in 2000, ASOS (which stands for As Seen On Screen) was founded with fashion-conscious customers in their 20s in mind. The company initially raised funds by selling inexpensive replicas of clothes worn by celebrities like Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to focus solely on clothing because it would yield the best online shopping sites london returns.

The ASOS website has a range of products and sizes, including maternity clothes and accessories, plus-size clothing such as stationary and shoes. It also offers a variety of trend guides and #AsSeenOnMe content to provide inspiration. Customers can also create private boards and add items to their wish lists.

The mobile app of ASOS offers an effortless shopping experience with saved items synchronized and a quick checkout. Its app displays stock information to avoid disappointment when an item is not in availability. This is a great illustration of how retailers can use e-commerce to increase customer engagement and build loyalty.

George at ASDA

George, the fashion brand of Asda was established in 1989. It provides clothing for men, woman, and children. The brand offers a range of clothing that is affordable and ethically made. Customers can shop on the internet, in more than 500 Asda stores, and on the George Website.

The collection is influenced by the 'quiet luxe trend and includes pieces made from cotton, linen and silk blends. The line features slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt and rise up to 77 pounds for Online Shopping Sites the full suits.

As a fast-fashion retailer, ASDA George creates new store planograms and directives "generally every six weeks". Visual Retailing's software for planning retail is employed by the company to modernize its planning process and make it more future-proof. This enables it to send briefs and visual layouts of merchandising with incredible speed and efficiency. The company also uses StyleShoots all-in-one photo machines which immediately remove clothing from their backgrounds and can be transferred into the Visual Retailing system for instant use in VM layouts. This aids in enhancing the compliance of merchandising and ensure that all of its stores are provided with the identical information.

Debenhams

Debenhams is one of the UK’s oldest department stores, offers a variety of clothing and other items. It offers a wide range of brands, and also regular discounts and sales. Additionally the company provides a variety of services to help customers locate what they're looking for.

The store was founded in London in 1778 as a drapers' shop. Through the years, it has expanded into a huge chain of department stores with global reach. It is a top retailer of fashion that is renowned for its exclusive brands and designer clothes. It has a large online presence.

While some Debenhams stores have shut down during the COVID-19 pandemic, the company has continued to operate online. The company recently sold its brand and websites to Boohoo Group for PS55 million. This transaction demonstrates the growing power shift of retailers that are burdened by brick-and-mortar investment to their more agile online counterparts. This trend is expected to continue as the number of shoppers continues to decline in physical stores.

Topshop

Topshop is a fashion retailer that sells men's and women's clothes, as well as accessories. It has different collections, including Boutique, Collections and Style. The company offers stylist services that suggest clothes based on the persona of the customer. This is an excellent feature for fashion-conscious people or newbies.

In the past, a visit to Oxford Street in London Oxford Street was a teenage girl's pilgrimage similar to visiting Lourdes and Boohoo, with the flagship store's cavernous interior full of clothes, shoes and makeup to explore as you navigated its labyrinth of mirrored escalators to the beat of thumping house music. However the company's fortunes have shifted for the worse and it appears like the entire Arcadia group comprising Topshop, Dorothy Perkins and Boohoo may be in danger of going under (Yahoo Finance 2012).

Topshop's unique selling point was that it was the closest a high-street shopper could get to catwalk fashion. But this was the reason it went under. When Asos and Boohoo started offering the same trendy trends at a lower price, shoppers have stopped coming to the shops in droves.

Unintentionally

Missguided, a British-based fashion website, sells stylish pieces inspired by celebrity style. Its website is feminine in theme, with white and pink. On its website, it showcases a variety of models and clothing products for women. The website offers free next-day delivery and students can avail a discount for customers.

The site is targeted towards 16-34 year-olds and has an extensive selection of products. The brand is a rival of Boohoo the fashion retailer that also offers trendy clothing for the same market. The site features large headings and images of clothing. Boohoo also allows users to sign up to their newsletter and receive updates about new products.

The company was established by Nitin Passi who described the style of the brand as "Kardashianesque". In 2022, Missguided went into administration, owing millions to its suppliers. But the business was rescued by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fast-fashion retailer based in Manchester. It serves customers in more than 100 countries. Its own brand of fashionable clothing is designed and sourced mainly in the United Kingdom. In addition to its own label, the company also sells brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is based on maximising profits by selling to young people who are in search of trendy and new clothes at a low cost. This market segment, comprised of people who are under 30 years old, represents a huge market segment worldwide.

Boohoo employees are able to enjoy a variety of benefits such as pension plans and bonus programs. The company is committed to employee health with gyms on-site as well as free healthcare cash plans and mental support. The company is also known for its commitment to size inclusivity, with detailed clothing size charts that help shoppers find the perfect size.

Amazon

Amazon UK is the largest online store in the world. It offers a wide assortment of footwear, clothing and accessories. You can also buy food items, household products and DIY tools. The site offers a wide range of international brands and product.

Other e-commerce shops worth checking out include river island for trend led pieces inspired by catwalks and celebrity style, Mango for affordable yet fashionable Spanish clothes that appear like a lot higher priced than they actually are, and Lavish Alice which is a top choice for fashion-forward designs that can be worn dressed up or dressed down days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the shop's designs.

Department chain store John Lewis is another must-visit for fashion lovers, given that their collections span all major categories, including electronics and fashion-forward cosmetics. They also offer a great range of household goods like unique tea caddies.