Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer fashion at one of the UK's leading department stores. Find brands such as Reformation, Rixo, and Ganni and more, including beauty and homewares, tech and much more.

ASOS has over 850 brands across petite tall, tall, and curve ranges. Oh Polly is a favorite of celebs, offers two-piece dresses and body-con sets. Nasty Gal, a popular brand that is renowned for its vintage-inspired designs. BooHoo is a fast-fashion giant, offers affordable womenswear.

ASOS

Founded in 2000, ASOS (which stands for As Seen On Screen) was founded with fashionable shoppers in their twenties in mind. The company was able to raise funds to start its business by selling cheap copies of celebrity clothes, such as those worn by Kate Moss and Sienna Miller. After a year, Nick Robertson and Susanne Clare decided to concentrate on clothing since it would yield the best returns.

The ASOS website has a range of sizes and types including maternity clothing, plus-size clothing, accessories, stationary and shoes. It also offers a variety of trend guides and #AsSeenOnMe content that provide inspiration. Customers can also create private boards and add items to their wish lists.

ASOS's mobile app offers seamless shopping, with saved items being synced and a quick checkout. The app also displays the status of stock, which helps to avoid disappointment when items are out of availability. This feature is a great example of how retailers can utilize e-commerce to improve customer engagement and build brand loyalty.

George at ASDA

George, Asda's fashion label, was founded in 1989. It has clothing for women, men, and children. The brand offers a range of clothing that is priced affordably and ethically procured. Customers can purchase clothing on the internet, in more than 500 Asda stores, and on the George Website.

The collection is inspired by the 'quiet' trend and features pieces made from cotton, linen, and silk blends. The collection includes slouchy suits, printed co-ords and ribbed separates. Prices start at 12 pounds for a K&F Concept 100 X 100Mm Filter% Supima cotton T-shirt and rise up to 77 pounds for full suits.

ASDA George, a fast fashion retailer, designs new store plans and instructions "generally once every six weeks". Visual Retailing's retail planning software to modernise and future-proof its planning process. This enables it to provide briefs and visual merchandising layouts with unparalleled speed, Electronic Calculator, Highly recommended Reading, simplicity, and efficiency. StyleShoots, a multi-purpose photography machine, removes clothing from the background and uploads them into Visual Retailing for immediate use in VM Layouts. This helps increase merchandising conformity and ensures that all stores receive the identical information.

Debenhams

Debenhams is one of the UK’s oldest department store chains, has various clothing items and other products. It has a variety of brands, and offers regular sales and discounts. The company also offers various services to help customers find the products they are searching for.

The retailer began operations in 1778 as a draper's business in London. Over the years it has expanded into a massive department store chain with a global presence. It is a leading retailer of fashion and is known for its exclusive designer brands and clothing. It has a large online presence.

Debenhams has continued to operate its online business despite a few stores closing due to the COVID-19 Pandemic. The company recently sold its brand and websites to Boohoo Group for PS55 million. The acquisition highlights the increasing power shift away from brick-and mortar retailers to more agile online counterparts. This trend is likely to continue as the number of consumers is declining in physical stores.

Topshop

Topshop is a fashion store that sells women's and men's clothing as well as accessories. It offers a variety of lines that include Collections and Boutique. The company provides an option to style services that suggest clothing based on the user's personality. This is an excellent feature for fashion-conscious or people who are unsure.

In the past, a trip to Oxford Street in London Oxford Street was a teenage girl pilgrimage equivalent of visiting Lourdes and Boohoo, with the flagship store's cavernous interior full of makeup, shoes, and clothes to explore as you navigated its escalators mirrored to the beat of thumping house music. However the company's fortunes have shifted towards the downwards, and now it looks like the entire Arcadia group that includes Topshop, Dorothy Perkins and Boohoo may be on the verge of collapse (Yahoo Finance 2012).

Topshop's unique selling point was that it was the closest a high-street shopper could get to catwalk style. But this is what killed it. When Asos and Boohoo began offering the same trendy trends at lower prices, consumers have stopped coming to the shops in masses.

Misguided

Missguided is a UK fashion site that sells on-trend pieces, inspired by celebrity style. Its website is feminine with a pink and white theme. On its website, it offers a variety of models and products for women. The website offers free next-day delivery and a student discount for customers.

The site has a broad range of products and is targeted at 16-34 year olds. The brand is a competitor of Boohoo - a fashion retailer who also sells trendy clothes for the same market. The website is adorned with bold headings and includes images of clothes products. Boohoo allows users to subscribe to their newsletter and receive email updates regarding new products.

The company was created by Nitin Passi who described the look of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. The company was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

In 2006, rite in The rain top spiral notebook the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online fashion retailer with its headquarters in Manchester. It has customers in over 100 countries. Its own brand of fashion clothing is designed and sourced mainly in the United Kingdom. The company also sells other brands, including Pretty Little Thing and Miss Pap.

The brand's business model is based on a strategy that maximizes profits by catering to a younger demographic that craves new and on-trend clothes at a reasonable price. This demographic, which consists of people under the age of 30 is a significant market segment globally.

Boohoo employees have access to a range of benefits such as pension plans and bonus schemes. The company prioritizes employee health with gyms on-site, free healthcare cash plans and mental support. The company is also renowned for its dedication to sizing diversity with precise size charts that allow shoppers to find the perfect fit.

Amazon

Amazon UK is the largest online store in the world. It offers a wide range of clothing, footwear and accessories. You can also purchase food items, household products and DIY tools. The site features a variety of international brands and product.

Other online shops worth checking out include river island for trendy pieces inspired by the catwalk and the fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that look a lot more expensive than they actually are and Lavish Alice, which is a go to for designer inspired styles that are great for both dressed up or casual days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the site's looks.

John Lewis, a department store chain, is another must-see for fashion-conscious shoppers. Their selection includes modern electronics and cosmetics. They also stock a wide assortment of household items, such as unique tea caddies.