Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer fashion at one of the UK's leading department stores. Expect to find brands like Reformation, Rixo and Ganni alongside homeware, beauty tech, and much more.

ASOS offers over 850 brands in petite, tall and curvaceous ranges. Popular with the masses, Oh Polly sells two-piece sets and body-con dresses while cult-favourite Nasty Gal focuses on vintage-inspired styles. BooHoo is a fast-fashion giant provides affordable womenswear.

ASOS

ASOS was founded in 2000, with the trendy shopper in their twenties as its primary target market. The company initially raised funds by selling cheap replicas of clothes worn by celebrities such as Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to concentrate on clothing as it would bring the best round cake pan set returns.

The ASOS website has a range of products and sizes that include maternity clothes and accessories, plus-size clothing, shoes and stationary. It also features a range of trend guides and #AsSeenOnMe content that give inspiration. Customers can also add items to their wish list and create private boards to organize their favourites.

The ASOS mobile app offers an uncluttered shopping experience, including the synchronization of your saved items and a quick checkout. The app also displays the status of stock, which helps to avoid disappointment when items are not in availability. This is a great example of how retailers can leverage e-commerce to increase customer engagement and build loyalty.

George at ASDA

The brand was established in 1989. George is the Asda's grocery fashion brand with clothes for women, men and children. George offers a range of reasonably priced and ethically sourced clothing. Customers can buy clothing online, in more than 500 Asda shops, and on the George website.

The new collection taps into the 'quiet luxury' trend, with pieces made of cotton, silk, and linen blends. The collection includes slouchy suits, ribbed separates and printed co-ords. Prices start at 12 pounds (for a 100% Supima Cotton T-shirt) and increase to 77 pounds (for complete suits).

As a fast-fashion store, ASDA George creates new store planograms and instructions "generally every six weeks". Visual Retailing's retail-planning software is used by the company to modernise its planning process and make it future-proof. This enables it to send briefs and visual merchandising layouts with unparalleled speed and simplicity. It also increases efficiency. The company also uses StyleShoots all-in-one photography machines, that instantly remove garments from their backgrounds and are uploaded to the Visual Retailing system for instant use in VM layouts. This helps to increase the compliance of merchandising and ensure that all its stores are provided with the identical information.

Debenhams

Debenhams, one of the oldest department store chains offers a variety of clothing Taylor Big And Bold other items. It also offers a wide selection of brands and has regular sales and discounts. In addition the company provides a variety of options to help customers find what they're searching for.

The store was founded in London in 1778, initially as a drapers' shop. In the following years, it has grown into a major department store chain with a global presence. It is a top retailer of fashion that is renowned for its exclusive brands and designer clothes. It has a large online presence.

Debenhams has continued to operate its online store despite stores closing during the COVID-19 pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. The purchase underscores the growing power shift of retailers that are burdened by brick-and-mortar investment to their more nimble online counterparts. This trend is likely to continue as the number of consumers is declining in physical stores.

Topshop

Topshop is an online fashion retailer. It offers clothes for women and men and accessories. It has a variety of collections, including Collections and Boutique. The company also offers a styling service which will suggest clothes based on the persona of the customer. This is a great option for fashion-conscious people or newbies.

In the past, a visit to London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes which was the most famous store's awe-inspiring interior stuffed with makeup, shoes, and clothes to peruse as you navigated its escalators mirrored to the beat of pounding house music. However, the company's fortunes have changed to the negative and it now appears like the entire Arcadia group comprising Topshop, Dorothy Perkins and Boohoo - could be in danger of going under (Yahoo Finance 2012).

What saved Topshop in the past was its unique selling point of being the closest shopper on the high street got to catwalk fashion, but this was the reason it was ultimately sunk. Asos and Boohoo began to offer the same styles that were trending at a lower cost. Shops were closed by the thousands.

Unintentionally

Missguided is a UK fashion site that sells on-trend pieces, inspired by the style of celebrities. Its website is feminine in theme, with white and pink. On its website, it showcases a variety of models and clothing products for women. The website offers free next-day delivery and students can avail a discount for customers.

The site is targeted towards those aged 16-34 and offers a large range of products. The brand is a competitor of Boohoo which is a fashion retailer who also sells trendy clothes for the same market. The site features bold headings with pictures of clothes. Boohoo also lets users sign up for their newsletter and receive emails about new products.

Nitin Pasi was the founder of Missguided in 2000. He described the aesthetic as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions of dollars to its suppliers. But the business was rescued by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fashion retailer with its headquarters in Manchester. It has customers in over 100 countries. The company's own fashion clothing line is developed and manufactured in the United Kingdom. The company also sells other brands, like Pretty Little Thing and Miss Pap.

The business model of the brand is based on a concept that maximizes profits by catering to a young demographic that craves new and on-trend clothing at a low price. This market segment, which is comprised of people who are under 30 years old, is an enormous market segment in the world.

Boohoo's employees are offered a range of perks which include competitive bonus plans and long-term financial security via pension plans. The company focuses on employees' health by providing gyms on site and free health cash plans and mental support. The company is also well-known for its dedication to sizing diversity and has detailed size charts that allow shoppers to find the perfect size.

Amazon

As the world's biggest online store, Amazon's UK branch has a huge range of clothes, shoes and other accessories. You can also buy groceries, household goods and DIY tools. The site has a variety of international brands and products.

Other online stores worth checking out are river island for trend led pieces inspired by the catwalk and the fashion of celebrities, Mango for affordable yet stylish Spanish clothes that look like a lot more expensive than they actually are and Lavish Alice, which is a go to for designer inspired styles that are great for both dressed up or Women's Casual Motorcycle Boots days. The site has names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its looks.

Department store chain John Lewis is another must-visit for those who love fashion, considering that their collections span every major category, including electronic products and cosmetics that are cutting-edge. They also have a wide range of household goods like unique tea caddies.