Top 10 Online Shopping Sites in the UK For Clothes

You can find everything from designer clothes to pyjamas at one the UK’s leading department stores. Find brands like Reformation, Rixo, and Ganni, along with beauty and homewares, tech and more.

ASOS has 850+ brands across petite, tall and curve ranges. Oh Polly is a favorite of celebrities, has two-piece dresses and body-con set. Nasty Gal, a cult favourite brand focuses on vintage inspired styles. BooHoo is a fast-fashion behemoth. BooHoo offers a range of womenswear that is affordable.

ASOS

ASOS was founded in 2000 with the trendy shopper in their twenties as its target audience. The company initially raised funds by selling inexpensive replicas of clothes worn by celebrities such as Sienna Miller and Kate Moss. However, a year later founders Nick Robertson and Susanne Clarke decided to focus on clothing, as they could earn the highest profits.

The ASOS website offers a wide range of products and sizes including maternity clothing plus-size clothes, accessories, shoes and stationary. It also features a range of style guides and #AsSeenOnMe content that inspire. Customers can also create private boards and add items to their wish lists.

The mobile app of ASOS offers an effortless shopping experience with saved items synchronized and a speedy checkout. The app also shows stock information, which helps to avoid disappointment when items are not in availability. This is an excellent example of how retailers can utilize e-commerce to improve customer engagement and build brand loyalty.

George at ASDA

George, Asda's fashion brand, was founded in 1989. It offers clothes for women, men and children. The brand offers a variety of reasonably priced and ethically sourced clothing. Customers can purchase clothing online, in over 500 Asda shops, as well as on the George website.

The collection is inspired by the 'quiet luxe' trend and features pieces made from cotton, linen and silk blends. The line includes slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt and go up to 77 pounds for complete suits.

ASDA George, a fast fashion retailer, Vimeo designs new store plans and directives "generally every six weeks". Visual Retailing's retail-planning software is employed by the company to modernize its planning process and make it future-proof. This enables it to provide briefs and visual layouts of merchandising with incredible speed and simplicity. It also increases efficiency. The company also utilizes StyleShoots all-in-one photo machines that instantly remove garments from their backgrounds and can be uploaded to the Visual Retailing system for instant use in VM layouts. This improves merchandising consistency and ensures that all stores are provided with the same information.

Debenhams

Debenhams, one of the UK’s oldest department store chains offers an array of clothing and other items. It also has a large assortment of brands, and Vimeo offers regular sales and discounts. The company also provides various services to help its customers locate the products they are seeking.

The retailer started in London in 1778 as a drapers' store. Over the years, it has grown into a huge department store chain with a global presence. It is a top retailer of fashion and is known for its exclusive designer brands and clothing. It also has an extensive online presence.

While a few Debenhams stores have closed during the COVID-19 pandemic, it has continued to operate online. The company recently sold its brand and website to Boohoo Group for PS55 million. The acquisition highlights the increasing power shift away from bricks and mortar stores to more agile online counterparts. This trend is expected continue as physical store sales continue to fall.

Topshop

Topshop is an online fashion retailer. It offers clothing for both genders and accessories. It has different lines including Collections, Boutique, and Style. The company provides an option to style services that recommend clothes according to the individual's style. This is a great feature for fashion-conscious people or beginners.

In the past, a trip to London's Oxford Street was a teenage girl's pilgrimage similar to visiting Lourdes which was the most famous store's cavernous interior full of makeup, shoes and clothes to explore as you navigated its labyrinth of mirrored escalators to the beat of pounding house music. The company's fortunes turned towards the downwards and it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, and Boohoo may be heading towards collapse (Yahoo Finance, 2012).

The most distinctive selling point of Topshop was that it was the closest high-street shopper could get to catwalk fashion. However, this was the reason it went under. When Asos and Boohoo started offering the same fashions at lower prices, consumers stopped visiting the stores in a flurry.

Misguided

Missguided is a UK fashion site that sells trendy pieces that are inspired by the style of celebrities. Its website is feminine and has a a pink and white theme. It also features a variety of female models and clothes on its website. The website offers free next-day delivery as well as a student discount for customers.

The site has a wide selection of products and is targeted towards 16-34 year olds. The brand is a rival of Boohoo, a fashion retailer that also offers trendy clothing for the same demographic. The website is adorned with bold headings and includes images of clothing products. Boohoo allows customers to sign up to their newsletter and receive updates about new products.

The company was founded by Nitin Passi who described the style of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. The company was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fashion retailer with its headquarters in Manchester. It has customers in more than 100 countries. Its own line of fashion clothes is designed and made mostly in the United Kingdom. In addition to its own label, the company also has brands such as Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is based on maximising profits Walk Through Rv Screen Door selling to young people who are seeking fashionable and trendy clothes at affordable prices. This group, comprised of people under 30 years old, represents a massive market segment in the world.

Boohoo employees have access to a range of benefits, including pension plans and bonus plans. The company also prioritizes employees' health and wellness by offering gyms on site, free healthcare cash plans, and mental health assistance. The company is also known for its commitment to size diversity and has detailed size charts enabling shoppers to find the perfect size.

Amazon

As the world's biggest online store Amazon's UK branch offers a vast range of clothes, shoes and accessories. You can also purchase food items, household goods and tools for DIY. The site also offers a wide range of international brands and products.

Other e-commerce shops worth checking out are River Island for fashion-led pieces that are inspired by the catwalk and fashion of celebrities, Mango for affordable yet stylish Spanish clothes that appear much more expensive than they actually are as well as Lavish Alice which is a top choice for designer inspired styles that are great for both dressed up or dressed down days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the site's looks.

John Lewis, a department store chain, is another must-see for fashion-conscious shoppers. Their range includes cosmetics and cutting-edge electricals. They also offer a great selection of household products, such as unique tea caddies.