Top 10 Online Shopping Sites in the UK For Clothes

You can find everything from designer clothing to pyjamas at one of the most renowned department stores in the UK. Find brands such as Reformation, Rixo, and Ganni and more, including beauty and homewares, tech and much more.

ASOS offers more than 800 brands in petite tall, tall, and curve ranges. Influencer favourite Oh Polly sells two-piece sets and body-con dress styles, while the cult-favourite Nasty Gal is focused on vintage-inspired styles. BooHoo is a fast-fashion behemoth. BooHoo offers a selection of affordable womenswear clothes.

ASOS

Founded in 2000, ASOS (which stands for As Seen On Screen) was founded with fashion-conscious customers in their 20s in mind. The company initially raised funds by selling inexpensive replicas of clothes worn by celebrities such as Sienna Miller and Kate Moss. After a few years, Nick Robertson and Susanne Clare decided to focus on clothing since it would yield the best returns.

The ASOS website has a range of products and sizes that include maternity clothes and accessories, plus-size clothing, stationary and shoes. It also offers a variety of style guides and #AsSeenOnMe content that inspire. Customers can also create private boards and add items to their wish lists.

ASOS's mobile app provides seamless shopping, with saved items synchronized and a quick checkout. The app displays information about stock to help prevent disappointment when an item is out of inventory. This is an excellent example of how retailers can use e-commerce technology to increase customer engagement and build brand loyalty.

George at ASDA

George, Asda's fashion label, was founded in 1989. It offers clothing for women, men, and children. George offers a wide selection of affordable and ethically sourced clothing. Customers can buy clothing online, in over 500 Asda shops, and on the George Website.

The new collection taps into the 'quiet luxury' style, with pieces made of silk, cotton and linen blends. The collection features slouchy suits, ribbed knit separates, and printed co-ords. Prices start at 12 pounds (for a 100 percent Supima Cotton T-shirt) and can go up to about 77 pounds (for complete suits).

ASDA George, a fast fashion retailer, develops new store plans and guidelines "generally once every six weeks". The company uses Visual Retailing's software for retail planning to modernize and enhance its planning process. This allows it to provide briefs and visual merchandising layouts with unparalleled speed, simplicity, and efficiency. The company also makes use of StyleShoots all-in-one photography equipment, which instantly remove garments from their backgrounds. They can then be uploaded to the Visual Retailing system for instant use in VM layouts. This helps increase merchandising conformity and ensures that all stores receive the identical information.

Debenhams

Debenhams, one of the oldest department stores, offers various clothing items and other products. It also features a great assortment of brands, and offers regular sales and discounts. Additionally, the company offers a variety of options to help customers find what they're looking for.

The first store opened in London in 1778 as a drapers' shop. Over the years it has evolved into a massive chain of department stores with global reach. It is a top retailer of fashion and is known for its exclusive designer brands and clothing. It has a large online presence.

Debenhams continues to run its online business despite some stores closing during the COVID-19 pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. The purchase highlights the growing power shift away from brick-and mortar retailers to more agile online counterparts. This trend is likely to continue as the number of customers is declining in physical stores.

Topshop

Topshop is a retailer of fashion that sells women's and men's clothes, as well as accessories. It has a number of different collections, Vimeo.Com including Collections, Boutique and Style. The company also provides an option to stylists that suggest clothes according to the person's personal style and preferences. This is an excellent feature for fashion-conscious people or newbies.

In the past, a visit to London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes and Boohoo, with the flagship store's spacious interior filled with makeup, shoes, and clothes to explore as you navigated its escalators mirrored to the beat of pounding house music. The business's fortunes changed to the negative and it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo may be on its way to collapse (Yahoo Finance, 2012).

What has saved Topshop in the past was its unique selling point that it was the closest shopper on the high street was to catwalk fashions however, this was the thing that ultimately ended it. When Asos and Boohoo began offering the same fashions at a lower cost, customers have stopped coming to the shops in droves.

Unintentionally

Missguided, a fashion-focused UK website, sells fashionable pieces inspired by celebrity style. The site has a feminine theme, with white and pink. It also features a variety of female models and clothes on its website. The website offers free next-day delivery and discounts for students.

The site is targeted towards 16-34 year-olds and has an extensive selection of products. The brand is a part of Boohoo the clothing retailer that also sells trendy clothes for the same demographic. The website features bold headings with pictures of clothing. Boohoo also allows users to join their newsletter and get emails about new products.

The company was established by Nitin Passi who described the style of the brand as "Kardashianesque". In 2022, Missguided was placed in administration, and owed millions to its suppliers. The business was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Boohoo, an online retailer of high-end fashion based in Manchester was founded in 2006 by Mahmud Kane and Carol Kane. It has customers across more than 100 countries. Its own fashion label is developed and manufactured in the United Kingdom. The company also has other brands, such as Pretty Little Thing and Vimeo Miss Pap.

The business model of the brand is built on maximising profits through selling to young people looking for fashionable and modern clothing at low prices. This market segment, made up of people under 30 years old, is a large market segment across the globe.

Boohoo's employees receive a number of benefits which include competitive bonus plans and long-term financial security via pension plans. The company is committed to employees' health by providing gyms on site as well as free healthcare cash plans, and mental health support. The company is also known for its dedication to sizing diversity and has detailed size charts that allow shoppers to find the perfect fit.

Amazon

As the world's largest online store, Amazon's UK branch has a huge assortment of shoes, clothing and accessories. You can also purchase groceries, household goods and tools for DIY. The site also has an extensive selection of international brands and products.

Other online stores worth checking out include river island for trend led pieces inspired by catwalks and celebrity style, Mango for affordable yet fashionable Spanish clothes that look much more expensive than they are, and Lavish Alice, which is a top choice for designer inspired styles that can be worn dressed up or casual days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are fans of the website's fashions.

John Lewis, a department store chain, is another must-see for fashion-conscious shoppers. Their range includes a wide range of cosmetics and the latest electricals. They also have a wide assortment of household items like unique tea caddies.