Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one the UK’s leading department stores. Expect to find brands like Reformation, Rixo and Ganni alongside homeware, beauty tech, and much many more.

ASOS offers more than 850 brands across petite, tall, and curve ranges. Popular with the masses, Oh Polly offers two-piece sets and body-con dresses while the cult-favourite Nasty Gal is focused on vintage-inspired styles. BooHoo the fast-fashion juggernaut, offers affordable womenswear.

ASOS

Established in 2000, ASOS (which stands for As Seen On Screen) was founded with fashionable customers in their 20s in mind. The company raised funds for its initial startup by selling low-cost replicas of famous clothes, such as those worn by Kate Moss and Sienna Miller. But, after a few years, founders Nick Robertson and Susanne Clarke decided to focus on clothing since it would yield the highest returns.

The ASOS website has a range of sizes and types, including maternity clothes and accessories, plus-size clothing, stationary and shoes. It also offers a variety of style guides and #AsSeenOnMe posts to inspire. Customers can add items to a wish list and create private boards to organize their favorite items.

The ASOS mobile app offers seamless shopping with the synchronization of your saved items and quick checkout. Its app displays stock information to help prevent disappointment when an item is out of availability. This is an excellent example of how retailers can make use of e-commerce to increase customer engagement and increase loyalty.

George at ASDA

George, the fashion brand of Asda, was founded in 1989. It has clothing for women, men, and children. The brand offers a range of clothing that is affordable and ethically made. Customers can buy clothing on the internet, in more than 500 Asda stores, and on the George website.

The collection is inspired by the 'quiet luxe trend and includes pieces made from linen, cotton and silk blends. The line includes slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds (for a 100% Supima Cotton T-shirt) and increase to about 77 pounds (for full suits).

As a fast-fashion retailer, Modern Vanity Lighting ASDA George creates new store planograms and guidelines "generally every six weeks". Visual Retailing's retail-planning software is employed by the company to modernise its planning process and make it more future-proof. It can now send visual merchandising design and briefs with unbeatable speed efficiency, efficacy, and simplicity. The company also utilizes StyleShoots all-in-one photography machines, which immediately remove clothing from their backgrounds. They can then be transferred into the Visual Retailing system for instant use in VM layouts. This helps increase merchandising conformity and ensures that all stores get the identical information.

Debenhams

Debenhams, one of the most storied UK department stores, offers a variety of clothing and other items. It has a variety of brands, and Garden Shears 2 Pack offers regular sales and discounts. Additionally the company provides a variety of services to help customers find what they're searching for.

The retailer began operations in 1778 as a draper's store in London. Through the years, it has grown into a huge chain of department stores with a global presence. It is a top fashion retailer that is known for its exclusive brands and designer clothing. It has a huge online presence.

Debenhams has continued to operate its online store despite stores closing during the COVID-19 Pandemic. The company recently sold its brand and websites to Boohoo Group for PS55 million. This acquisition demonstrates the growing power shift away from brick-and mortar retailers to their more agile online counterparts. This trend is likely to continue as the number of consumers decreases in physical stores.

Topshop

Topshop is a retailer of fashion that sells men's and women's clothes as well as accessories. It offers different collections like Boutique, Collections, and Style. The company offers an option to style services that suggest clothing based on the persona of the customer. This is an excellent feature for fashion-conscious or people who are unsure.

The company's fortunes have taken a turn to the negative and it now appears like the entire Arcadia group - including Dorothy Perkins, Topshop, and Boohoo could be in danger of collapse (Yahoo Finance 2012). However, the company's fortunes have shifted for the worse, and now it looks like the whole Arcadia group comprising Topshop, Dorothy Perkins and Boohoo may be nearing the brink of collapse (Yahoo Finance 2012).

What was the thing that saved Topshop in the past was its unique selling point that it was the closest high-street shopper got to catwalk fashion, but this was the thing that ultimately ended it. When Asos and Boohoo began offering the same fashions at a lower price, shoppers have stopped coming to the shops in droves.

Missguided

Missguided, a British-based fashion website, sells stylish pieces that are inspired by the style of celebrities. Its website is feminine with a pink and white theme. On its website, it offers a variety of models and items for women. Customers can avail free next-day shipping and a special discount for students on the site.

The site is geared toward those aged 16-34 and offers many products. The brand is a competitor of Boohoo the clothing retailer that also offers trendy clothing for the same audience. The site features bold headings with images of clothing. Boohoo also allows users to join their newsletter and receive updates about new products.

Nitin Pasi founded the company, describing the style as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. But the business was rescued by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in more than 100 countries. Its own fashion label is developed and manufactured in the United Kingdom. The company also carries other brands, including Pretty Little Thing and Miss Pap.

The business model of the brand is based on maximising profits by selling to young people who are in search of fashionable and trendy clothes at affordable prices. This group, comprised of those who are younger than 30 years old, represents a massive market segment in the world.

Boohoo's employees are offered a range of perks that include competitive bonus programs and long-term financial security through pension plans. Boohoo also focuses on employees' health and wellness by offering gyms on site, free healthcare cash plans, and mental health services. The company is also known for its commitment to size inclusivity and has detailed size charts enabling shoppers to find the right fit.

Amazon

Amazon UK is the largest online retailer in the world. It offers a wide range of clothing, footwear and accessories. You can also purchase food items, household goods and tools for DIY. The site also has a wide range of international brands and products.

Go to River Island for trendy pieces inspired by the style of celebrities and catwalks, Mango for affordable but stylish Spanish clothes and Lavish Alison for couture-inspired styles. These are perfect to dress up or down. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the website's fashions.

John Lewis, a department store chain, is another must visit for fashion lovers. Their range includes a wide range of cosmetics and the latest electricals. They also have a wide range of household goods like unique tea caddies.