Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVs

Rolls-Royce is a name synonymous with high-end cars that are designed to appeal to the ultra-rich who want to travel the world and cruise through the sunset in comfort. Cullinan is the company's first SUV and the goal is to entice those who are wealthy away from their Range Rovers and Bentaygas.

Its innovative architecture and new technologies offer iconic design, unbeatable space and usability, as well as unbeatable off-road and on-road capabilities.

All Over Effortless

The Rolls-Royce Cullinan was designed for those who view travel as an art form, an art, a way to live. It should be as simple to drive off-road and on as it is on a road roads. The new SUV from the brand, called "the first all-terrain Rolls-Royce," brings this possibility to life. Its unique features reflect the legacy of perfection and mastery.

Cullinan is able to ignore bumps and imperfections. Its supple suspension makes it feel like the road is a soft rug.

We drove the Cullinan on mud, gravel and on paved roads that were filled with potholes and other flaws. The car's all-wheel drive and oversized wheels allowed it to take on difficult terrain with confidence. It comes with a low-riding suspension system that lets it traverse over rocks and obstacles without causing damage to its underside.

The Cullinan comes with a range of modern technologies that make the driver's journeys more comfortable. The SUV is equipped with forward-collision warnings, automatic emergency braking, night vision and vision assist as well as a surround-view camera which is useful when driving or parking in tight spaces due to the Cullinan's size, adaptive cruise control, and lane-departure alerts. It also has a WiFi hotspot, navigation and a head-up display that is a class-leader in the industry.

The Cullinan also comes with the type of solid construction quality that a high-end buyer would expect. Every knob, switch, or touchpoint feels as if it could last a thousand years. When it's that long it might just need a little spit in order to keep working. The cabin is adorned in wood, chrome and leather with the Spirit of Ecstasy looking down on the driver and passengers from a high perch above the dashboard.

The Cullinan offers a cabin which is loaded with modern technology, but it isn't equipped with the gadgets that younger drivers may desire. It's not equipped with the kinds of driver aids that provide semi-autonomous highway and lane-keeping, or the kind of connected gizmos becoming more common in cars.

Clasp

One touch - dubbed 'Everywhere' by engineers from Rolls-Royce - is all it takes to unleash Cullinan's peerless off-road capabilities. This allows the driver to fine tune the SUV's self-leveling suspension to take on every bump and rut while the drive and prop shafts ensure that all 850Nm of torque is sent to the front and rear wheels at the exact time.

Cullinan is the first model from Rolls-Royce with an open tailgate, with the rear doors opening in a manner similar as pickup trucks. The design gives an SUV a an appearance that is three-box. It also provides access to a cargo area that offers 21 cubic feet of space, with the rear seats raised, with the floor positioned lower than the top of the seatbacks to keep items from sliding around.

The main cabin of the Rolls-Royce Cullinan is more practical than any Rolls-Royce production vehicle before. For instance, rear passengers are higher than those in front, which means they can enjoy more of the world outside their vehicle. The rear bench can be configured in many ways to meet your needs.

The rear-view mirrors were reshaped to fit in with the utilitarian design. The Rolls-Royce badge was placed on a smaller pedestal, separated from the housing for the numberplate, with a thin piece of jewellery for decoration. The rear lights sport an identical utilitarian design with two narrow upright units which house the lights as well as a single stripe of jewelry in their central.

Beyond the obvious advantages of a more functional layout, Cullinan is the most family-friendly model from Rolls-Royce to today. Its rear bench can be configured to accommodate three passengers and the standard panoramic roof ensures that you'll have plenty of space to stretch out. The Immersive Seating configuration lets drivers enjoy their surroundings in comfort, wrapped in the finest leather. To further enhance the feeling of indulgence, a champagne cooler and whisky decanter could be placed inside the central console for easy access on those longer journeys.

The compartment for the rear passenger

The Cullinan is a Rolls-Royce that's unlike any other model before it. It's large, extravagant and opens up the brand to a new set of customers who are willing to drive it in places which other luxury SUVs be reluctant to go. These could include Jackson Hole, Wyoming where the SUV is constructed.

The vertical lines that run across the front doors and down the raised bonnet edge and into the skid plates, convey a strong, purposeful sense of purpose. This SUV is prepared to conquer the world. The large wheels and slender silhouette of the roofline create an impressive stance that communicates a robust character.

Key Rolls Royce-Royce engineers have developed a unique design for this vehicle that blends an elegant interior with unbeatable off-road capability and uncompromising comfort. In the process they have created a vehicle that is both practical and truly iconic.

People who sit in the rear can enjoy spectacular views of the surrounding area through the vast glass surface of the world's most renowned panoramic glass roof. And if they wish to pinpoint their current location around the globe they can just zero in on themselves using the rear touchscreen map.

The rear seat backs can be folded down. This creates an ample cargo space. One press of the button sees them effortlessly drop down without compromising the cushion. They can also be divided in a 1/3 and 2/3 configuration, which increases the car's practicality even further.

The design of the rolls royce key blanks-Royce coach doors allows the passengers to exit and enter in comfort, while keeping their legs being shielded from dirt. This not only allows the passengers to get aboard without getting their trousers dirty and muddy, but also ensures that whatever they're carrying - for instance, a Mark Rothko canvas, for example - will be well protected.

After they're inside, passengers can toast their achievements by sipping a whisky from the bottle holder that is tucked behind the front seats. And when they're ready for a rest, they can settle down in the heated and massaged rear seats and relax with the help of the available neck-, shoulder- and leg-rests.

The Glass Partition

The Cullinan which has a starting price of $325,000, is unlike any other vehicle that has ever left the Goodwood factory of Rolls-Royce in its 114-year-old history. It's not just that it comes with all-wheel drive, but also a button marked "Off Road," or usable ride height (Rolls-Royce has an extensive history of overland travel dating back to T.E. Lawrence's 1914 armoured vehicle). It's not, as this SUV was intended to be a vehicle for a family that is meant to be driven, not left with an individual chauffeur.

That means it's the first SUV to offer an interior passenger compartment that can accommodate three in comfort and still allow enough space for luggage and equipment. It offers a variety of seating options that are incredibly comfortable, such as rear-seat massaging seats. The centre console can also be fitted with champagne coolers as well as two Rolls-Royce champagne flutes or a whisky decanter.

The Spirit of Ecstasy is what makes this Rolls-Royce apart from Bentaygas and Range Rovers that have been competing for the attention of ultra-rich customers in recent years. This hood ornament rises and falls with the Cullinan and lets everyone know that this isn't just an ordinary SUV.

I'm also impressed by the level of restraint Rolls-Royce has demonstrated in its cabin. While some manufacturers are inundating their cabins with layers of technology, Cullinan's center stack has an easy and clean display that looks similar to traditional gauges.

One of the most significant changes from past rolls royce ghost key-Royce models is the use of leather that is box-grain. This kind of leather is made by pressing a framework made of metal into the hide and then by lacquering. The result is an inky black finish that's more durable than the smooth leather that is used in other high-end automobiles.

The Cullinan is an SUV that has all the characteristics that make them so popular. It does have some drawbacks. It's absurd to spend that much money on an SUV, even if it's as well-equipped this one. If you're planning to purchase a Cullinan, you'll likely need to sell some pieces of art or cancel your summer in Nice.