Avon UK Relaunches With Embrace Your Power

Avon is a leading international cosmetics and beauty brand that empowers women around the world. It provides a wide range of high-quality, innovative products. In addition, it offers an opportunity to run a business that lets its employees earn money on top of their commitments and achieve financial independence.

Avon's online beauty and health customers use 20% of its products. Its brand awareness stands at 86% in the UK.

Take advantage of your power

Avon UK has launched a Relaunch campaign with the theme "Embrace your power." The brand is highlighting women who are leveraging their strengths to achieve success. In a new commercial on television, Avonuk London beatboxer Hamzaa shares her story about finding her voice through her music. She wears Avon's Hydramatic Matte Lipstick with a moisturizing core of hyaluronic acid. Avon hopes that the ad will uplift women and help women feel powerful.

The campaign is part of Avon is looking to reach more customers and expand AVON UK its market presence. The company's omnichannel strategy includes the launch of its campaign on Amazon which will carry more than 300 of its products will be offered. The company plans to reach younger customers via social media platforms, such as TikTok or Instagram.

The brand's refreshed platform, visual identity and creative strategy were created in collaboration with Wunderman Thompson UK. The brand's new global positioning "Embrace Your Power" is derived from its belief that each woman has a special power, but gender equality is often hindered by it. Avon claims to empower women by allowing them the opportunity to become independent, and connect with the community of beauty enthusiasts and provide aspirational products for an irresistible price.

Become an Avon ambassador

Avon was established in 1886 by an entrepreneur who had previously worked as a bookseller. It gained fame for its female-centric model. Sales representatives (also known as "Avon Ladies") would promote products door-to-door. It was David H McConnell's sense that women were his most loyal customers that led Avon to be founded, named after the character in a Shakespeare play ('Avon" is the Latin for beautiful woman).

The company has a long tradition of empowering both genders to achieve financial independence. It has also been involved in charitable causes, like funding breast cancer research. Its rich history of 130 years includes an ancestry of the iconic Ding-Dong, Avon's calling campaign that continues to this day with a focus on providing quality products, a positive social impact and advancing economic empowerment for all.

If you are an Avon representative, you'll be able to run your business around your schedule for your family and personal life. During Avon's 2-week campaign cycle, you can place orders on any day that's convenient for your needs. It is recommended to stick with an exact day to ensure that your customers know that they can rely on you.

You'll also want to pick an evening to meet with your team members. These are great opportunities to share ideas and tips and also to assist each other develop their businesses. You'll also find incentives and rewards to reward your hard work, as well as assistance and training.